{"test":"Test 5: naming the brand from its logo","version":"Logo Match, test build 0.1","method":"Test 5: logos cut from 200 altered copies of brand pages, matched by Brandwarden AI","datasets":["200 altered copies of our stand-in brand pages: 80 easy, 84 medium, 36 hard"],"results":{"rightBrandFirstFromLogo":99,"wholePageRange":{"min":85.5,"max":91},"exampleBankCapture":[{"brand":"Example Bank","score":0.854},{"brand":"Example Pay","score":0.784},{"brand":"Example Mobile","score":0.738}]},"byMethod":[{"What we compared":"The logo","Method":"Brandwarden AI","Right brand first":"94.5% to 99.0%","Caught at our strict setting":"54.0% to 76.5%","False matches":"0% to 2.8%"},{"What we compared":"The logo","Method":"Simple image fingerprints","Right brand first":"63.5% to 92.5%","Caught at our strict setting":"8.0% to 55.0%","False matches":"0% to 4.4%"},{"What we compared":"The whole page","Method":"Brandwarden AI","Right brand first":"85.5% to 91.0%","Caught at our strict setting":"22.5% to 29.5%","False matches":"0% to 1.6%"},{"What we compared":"The whole page","Method":"Simple image fingerprints","Right brand first":"46.0% to 55.0%","Caught at our strict setting":"0% to 11.5%","False matches":"0% to 0.4%"}],"byDifficulty":[{"Copies":"Easy","How many":80,"Caught from the logo":"86%","Caught from the whole page":"59%"},{"Copies":"Medium","How many":84,"Caught from the logo":"67%","Caught from the whole page":"13%"},{"Copies":"Hard","How many":36,"Caught from the logo":"50%","Caught from the whole page":"3%"}],"notes":["The hardest changes for the logo were heavy JPEG compression (42% caught), a different font in the wordmark (45%) and the icon without the name (49%). Missed copies usually still ranked the right brand first.","Dark mode or a warning banner hid every copy from whole page matching.","Speed: 68 ms to 1.16 s a page on a busy laptop processor, far inside our 30 second budget. Simple fingerprints take 1 to 3 ms."]}